Ms. Mehri Madarshahi at 2017 Eurasian Economic Forum Cultural Branch, Xi’an China
26 Sep 2017


2017 Eurasian Economic Forum was held on 21-23 September in Xi'an China. The cultural branch discussed the theme “Musical industry under the Belt and Road Initiative” on the second day of the forum.


Attending the forum were heads of both Provincial and Municipal Publicity Departments and the official from the Chinese Ministry of Culture. Minister of Xi'an Publicity Department Mr. Wu Jian chaired the keynote speeches.


 Mehri Madarshahi speaks at the forum.


President of two Associations at Global Cultural Network, Inc and Melody for Dialogue among Civilizations, as well as Vice Chair of SRCIC Culture Committee Mehri Madarshahi spoke at the forum, together with Professor Mike Kim from Curtin University of Australia, Professor Fu Lin from Chinese Music Association, and Chairman of China Music Industry Promotion Association Wang Jingjing, on topics of international music exchange under the Belt and Road Initiative, challenges posed by digital creation and internet, music culture and music industry in China, and construction of modern music industry.


In an interview by the local media, Ms. Madarshahi expressed her understanding of the historical city. Being the starting point of the ancient Silk Road, Xi'an possesses rich history and cultural elements for music. With the Belt and Road Initiative, Xi'an is applying the big data in its process of building a City of Music to open to the world. A good interaction of local music and other musical genres can create examples of multi-music production.


“It was in 2005 at a performance in Paris when I first saw the two-stringed Chinese instrument erhu. The unique charm of the Chinese music impressed me a lot,” said Mehri. “There is much in common between the Chinese music and the rest of the world, as for string instruments like erhu and violin. The simple two-stringed instrument can play the music even better than the more sophisticated violin. There are no national boundaries for music. Whichever country you come from, just open your heart and your vision, dialogue is possible through music.”


Ms. Madarshahi pointed out that cultural creation is many folded. It’s an economy of hundreds of millions volume.”A good direction is important for a city to development music creative industry. In the case of Xi'an, the long history, rich culture, many things to present, not only the terracotta warriors and horses. To make Xi'an known to the world, tourism is vital, and the music industry, too. Advertising is important in this sense.”


In talking about Xi'an's City of Music project, Mehri stated, “Building the City of Music shows the respect of this ancient city toward music and culture. It’s lucky for Xi'an citizens. However, in comparison with cities like Shenzhen, Xi'an needs to catch up in big data construction, which can help Xi'an get its music creative products to the world, and build a City of Music. The Belt and Road construction can assist with it. And for general audience, they are unable to tell Shanghai music or Guangzhou music from Xi'an music. If Xi'an creates its music feature, especially in a fine area, to stand out as Xi'an music, this can serve as a postcard for the city.”


The project to make Xi'an a City of Music is part of the government plan to implement the national economic, social and cultural development from 2016 to 2020. The cultural event of 2017 Eurasian Economic Forum was the joint efforts of Chinese Ministry of Culture, Provincial Government, Municipal Government, and Xi'an Qujiang New District to explore solutions for the city construction and for the sustainable development of city culture and music industry.


Photo Credit:


               Xi'an Daily